On November 19th, the GDC BC/Mainland hosted Practivism 3 – the annual speaker series on sustainable design – at the Museum of Vancouver. The series is intended to spark conversations and solutions to the challenges that designers face when trying to unpack the complexity of sustainable design.
Sponsored by Hemlock, Practivism 3 took a close look our times of chaos and asked what role does design play in these rapidly changing times? And how are designers reshaping our world for a sustainable future?
The answers to our biggest challenges are not as far away as they seem, so we turned local for our solutions. The event kicked off with local food and drink served by Inevitable Table and was followed by an interactive discussion moderated by the Museum Director, Amanda Gibbs, with local thought leaders.
Panos Grames (David Suzuki Foundation), Judy Snaydon (Mountain Equipment Co-op), Valerie Elliott (Id2 Communications), and Bruce Haden (Dialog Design) brought unique perspectives about their own experiences with harnessing the elements of harmony and chaos in their work. The conversation covered a myriad of subjects from designs role in shaping physical and urban space, to the distinction that design's primary media—print and digital—will always evolve and present trade-offs for a sustainable minded designer. The appetite to continue to push the envelope on sustainable design was clear and the packed audience wanted more.
Following the roundtable discussion, we regrouped for a presentation by Wendy Jedlička (president of Jedlička Design and author of Sustainable Graphic Design: Tools, Systems and Strategies for Innovative Print Design). Jedlička satiated the need for facts and practical applications with an insightful presentation on embracing the new language of design and business. Her rationale and methods for helping clients to make the leap towards sustainability offered great take-away strategies for any designer to make the case. She was clear in hitting home the big message: “It's not about trade-offs, its about the opportunity to meet challenges with innovation on all sides of the scale: social, ecological, and economic.”
Over 150 GDC members, design students, vendors and associates attended the event and (hopefully) walked away inspired to take some practical action on sustainable design.
The action component is key to making the transition from chaos to harmony through design. As makers, shapers, and message creators, designers play a huge role in shaping and creating a sustainable future.
The Jim Rimmer Community Scholarship for Design Award
The Jim Rimmer Community Scholarship for Design Award invited students as individuals or in groups, who are currently enrolled in a British Columbia design programme or have graduated within the past year (Fall 2009/Spring 2010) to submit a completed project, or one currently in progress, for a community programme, non-profit or social cause. Scholarships were awarded on the strength the solution, how effectively it communicates a message and benefits their community, affects action and promotes change.
$1,000 Scholarships Awarded to:
Project: Etho App
School: Emily Carr University, Bachelor of Design
Grad Year: Spring 2010
Project: Fresh Organic Market
School: Capilano University, IDEA Program
Grad Year: Spring 2011
Of special note:
Emelie Halston, Graphic Design for Marketing program at Kwantlen, was acknowledged for the inspirational story about Jim Rimmer she included with her submission.
To learn more about Jim Rimmer, FGDC and his contributions to design across Canada, or for information on the scholarships awarded in his name, please visit the BC Chapter.