Strategy/Methodology

Sample spreads from three years of product catalogues from MacNeil Bikes. The cata­logues show­case all the latest product offer­ings, an over­view of the professional and amateur teams, technical specs and distributor info.

Client

MacNeil Bikes

Acknowledgements

Concept and Design: Harrison Boyce – I oversaw the art dir­ec­tion, design, pro­duc­tion and writing.

Project Role(s)

Art Director
Designer
Production